USA MINI GUIDE
If you’re a foreign entrepreneur, expanding into the large 325 million people U.S. market inevitably becomes an objective, sooner or later. If, in addition, you are accustomed to conducting business in English, a transition to the U.S. is particularly appealing given the ability to use your existing technical, sales and marketing materials. Yet, the U.S. market is a unique and highly competitive market, and preparation is key to avoid disillusion.
In this mini-guide we provide some preliminary guidance in how to successfully establish your business in the U.S. market.
We hope you enjoy the reading.